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Director, Public Relations
Description:As a Director of Public Relations you will oversee the service's PR strategies and activities, ensuring maximum media exposure. The Director will partner across the organization to create global PR strategies that integrate and drive business goals. He/she will also manage the PR budget and ensure that PR strategies are articulated to internal and external audiences.Lead PR activities related to a new IP and overseeing the implementation of global PR strategies Develop and manage PR team Develop and manage variable PR budgets Review all press materials Oversee the creation and coordination of activities related to industry events and upgrades to the service. Provide strategic direction and oversee PR agencies Manage PR staff and coordinate day-to-day activities. Develop and implement global PR plans for the service that deliver measurable ROI Develop and oversee product PR budgets for the service Partner with GBM VPs, directors, and brand manager to develop integrated PR campaigns that drive BU goals and objectives including reveal and launch activities for DLC Oversee all written PR communication related to the service.College Degree preferably in communications, public relations or journalism 10 years of Public Relations experience (agency or in-house, or combination thereof) Strong knowledge and understand of high tech and consumer products marketing Video game experience a + Ability to self manage and prioritize deadlines
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direction of all written pr communication related to the service ability to evaluate best practices and pr activities annually lead consumer pr activities including digital broadcast and online strategies related to the service excellent verbal and written skills strong leadership and management skills must be innovative and creative possess strategic thinking